Franchisees & CMA Managers

The CMA Field Dashboard web app is used to track and manage Community Marketing Ambassador activity in the field. It provides visibility to time worked, door-knocking activity, and sign placements, while enabling you to monitor performance against program benchmarks. This page outlines how to use the app to manage your CMAs, review activity, and support consistent, high-quality execution in your community marketing.

This is an early-release app. If you encounter any bugs or errors, please report them to your Business Coach so they can be logged and reviewed for future updates.

What Would You Like to Learn About?

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Logging Into the App
Managing CMA & CMA Manager Accounts

Logging Into the App

  • Visit https://cmatracker.lovable.app/
  • Enter your email address & password
  • Click "Sign In"

Please Note:

  • Franchisee login credentials are provided by your Business Coach.
  • CMA Manager accounts and login credentials are created by Franchisees.
  • CMA accounts and login credentials are created by Franchisees & CMA Managers.

The Franchisee Dashboard

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Top Navigation

Roll-Up Summary

Performance vs Benchmark

Sign out of your account, create a new CMA account or manager account*, and view data by preset time ranges or custom date range.
*Managers do not have the ability to create manager accounts

Total results across all CMAs, plus a live indicator showing which CMAs are currently active in the field.

Tracks each CMA against benchmarks for doors knocked per hour, doors answered, and signs placed. Filter by individual CMA to identify top performers or those needing coaching.

Weekly Hours vs Benchmark

Map View

Shift Log

Tracks the number of weekly hours worked by your CMAs against the benchmark of 15 hours per week. View the hours worked by your whole CMA team or filter by individual CMA.

An interactive map showing color-coded pins for doors knocked, doors answered, and signs placed. Zoom in to review activity in specific areas.

See CMA shift activity at a glance and review sign placement photos

CMA Activity History

An overview of each CMA's activity history, including at-a-glance knocking and sign totals. Data can be exported as an Excel file.


Adding a New CMA or CMA Manager

  • Click the “Add CMA” button at the top of the dashboard
  • Enter the CMA’s name
  • Enter their email address
  • Set a password for their account
  • Click “Create CMA” to save the account
  • An email with the login email, temporary password, and app link is automatically sent to the CMA

    To add a CMA Manager click the "Add Manager" button at the top of the dashboard and follow the same steps.*

    * CMA Managers can add CMAs but do not have the ability to add managers.

Managing CMA and CMA Manager Accounts

In the User Management section you will find tools to manage CMA or CMA Manager* account passwords and app access.

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Opening User Management Section

Disabling & Deleting Accounts

Resetting Account Passwords

The user management section may be nested. Click to expand it.

Disabling an account will revoke the user's access to the app, but will retain the associated data. Deleting an account will permanently delete the account and all associated data. Ensure you select the correct option as deleted data cannot be recovered.

Click "Reset" to send a password reset email to the user.

*CMA Managers do not have the ability to manage CMA Manager accounts


Support & Feedback

The CMA Field Dashboard app is in active development. Additional features are planned for future updates. Your feedback is valuable in shaping those improvements. 

Please contact your Business Coach to report any bugs or issues, share feedback, or get answers to your questions.

CMA Managers, please report bugs, share feedback, or direct questions to your Franchisee.


Franchisee FAQs

Where can I download the app?

The CMA Field Dashboard is currently a web-based app and is accessed through a web browser https://cmatracker.lovable.app/

At this time, there is no downloadable version of the app available. For the best experience, it's recommended that CMAs keep the web app open in their browser during their shift or save the link to their phone's home screen for quick access.

What app permissions do CMA Managers have?

CMA Managers have access to the same dashboards, reports, and activity data as Franchisees. They can create and manage CMA accounts, monitor performance, review activity history, and export data.

Only Franchisees can create, manage, or remove CMA Manager accounts. CMA Managers can't make changes to any CMA Manager account, including their own.



What’s included in the payroll CSV export?

The payroll CSV export includes one row for each completed shift within the selected date range. It contains the CMA's name and email address, shift date, start and end times, shift duration (in both hh:mm and decimal hours), paused minutes, auto-ended status, and counts for doors knocked, doors answered, signs placed, and items flagged.

The export also includes a unique shift ID for reference and a totals row summarizing the selected date range.

Where do I find the export?

The Export CSV button is available in the CMA Activity History on the Franchisee Dashboard.

Home Office users can also access it from the franchisee drill-in view.



Why are hours shown in decimal format?

Decimal hours are included to simplify payroll processing. Most payroll systems accept hours in decimal format, allowing the data to be entered directly without the need for manual conversion.